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⍰ ASK LLC, Sole Proprietorship, or Corporation: Which Business Structure Is Right for You?

When I started my online business, I had no idea what legal structure to choose. I kept hearing terms like “LLC,” “Sole Proprietor,” and “Corporation,” but they all sounded like complicated legal stuff. All I wanted to do was sell my products and stay out of trouble.


So, I did what most beginners do—I started as a Sole Proprietor. It was the easiest and cheapest option. I didn’t have to file any special paperwork to get started. I just began selling my custom t-shirts online and tracked my income and expenses. But as things grew, I started wondering if it was time to consider a different structure.


Here’s what I’ve learned, and what helped me decide:



Sole Proprietorship


This is the most basic structure. It’s perfect if you’re just starting out, especially if you’re running the business by yourself.


Why I liked it at first:


  • Easy and free to set up
  • Simple tax filing (my business income went on my personal tax return)
  • No separate business bank account needed at the beginning

Downside: I was personally liable for everything. If something went wrong or someone sued me, they could come after my personal assets—like my car or savings. That scared me a bit as the business started growing.



LLC (Limited Liability Company)


After 8 months, I decided to switch to an LLC. It gave me legal protection (separated me from my business) and still kept things simple.


What I liked about forming an LLC:


  • It protected my personal assets
  • It made my business feel more “real” and trustworthy
  • I could still file taxes fairly easily

Cost: In my state, it cost about $100–$150 to set up. I also needed to get an EIN (Employer Identification Number), which was free from the IRS.


Tip: Some customers took me more seriously once I added “LLC” after my business name. It gave my brand a more professional image.



Corporation (C Corp or S Corp)


I haven’t gone this route yet, but I looked into it. Corporations are more complex and usually better for businesses with multiple investors, employees, or people looking to raise big money.


Pros:


  • Can raise capital by issuing stock
  • May offer tax benefits in certain situations
  • Good if you want to scale big

Cons:


  • More paperwork and stricter rules
  • Separate tax returns
  • Costly and more complex to manage

If you're a solo entrepreneur like me, a corporation is usually overkill—unless you’re growing fast and plan to bring on investors.



So Which One Should You Choose?


Here’s what helped me decide:


  • Just starting out? Go with Sole Proprietorship. Keep it simple.
  • Growing and want protection? Consider an LLC.
  • Planning to raise money or have multiple founders? Look into a Corporation.

No matter what you choose, the most important thing is to get started. You can always upgrade your structure later, like I did. I started small, learned as I went, and changed when it made sense.


If I figured it out, so can you. Don’t let the legal stuff stop you from building your dream.
 

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